From Transactional to Relational—The Subscription Business Model with Ron Baker followed by panel discussion with 90 Minds Members (Expanded Session)
Presentation: From Transactional to Relational—The Subscription Business Model with Ron Baker The world is moving from products and services to subscriptions, favoring access and transformations over ownership and deliverables. The advantages of a subscription model are many, including – Predictable revenue; not selling services, but creating annuities with a lifetime value that far exceeds whatever […]